Gridiron Pattern

Definition

A gridiron pattern refers to a store layout of fixtures and aisles in a repetitive or rectilinear pattern, best illustrated by a variety store or the grocery department in a typical supermarket. Secondary aisles run at right angles to aisles, and each aisle is usually of the same width for its length.[1]

See also

 

References

  1. ^ American Marketing Association, AMA Dictionary.

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