Net Price

Definition

Net price (or pocket price) is the actual price paid for a product by customers after all discounts and allowances have been factored in.[1]

See also

 

References

  1. ^ Farris, Paul W.; Neil T. Bendle; Phillip E. Pfeifer; and David J. Reibstein (2010). Marketing Metrics: The Definitive Guide to Measuring Marketing Performance (Second Edition). Upper Saddle River, New Jersey: Pearson Education, Inc.

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