Top 10 Marketing Terms for July 2021

Two new terms made their debut on the monthly Top Ten in July, industrial products and government market.

Total Unique Pageviews for all Common Language Marketing Dictionary terms in July 2021: 26,559 [Google Analytics]

Top 10 Terms for May 2021 ranked by unique pageview:

  1. buying roles
  2. demographic environment
  3. target rating points
  4. idea screening
  5. industial products
  6. gross rating point
  7. media channel
  8. media vehicle
  9. advertising effectiveness
  10. government market

The Common Language Marketing Dictionary is your definitive source for marketing terms and definitions, with more than 18,000 terms defined and over 15,000 monthly users. A project of MASB, this is the only marketing dictionary curated monthly by a team of authorities, and your input is welcome!

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