Pent-up demand refers to times when demand for a product is unusually strong given the general public’s return to consumerism following a period of decreased spending. [1]
References
1. Common Language in Marketing Project, 2020.
Pent-up demand refers to times when demand for a product is unusually strong given the general public’s return to consumerism following a period of decreased spending. [1]
1. Common Language in Marketing Project, 2020.