Search Engine Results Page (SERP)


A search engine results page (or SERP) is the web page users see after they’ve entered their query into the search box.

This page lists several web pages related to the searcher’s query, sorted by relevance. Increasingly, search engines are returning blended search results, which include relevant web pages, images, videos, news, and advertising.[1]



  1. ^ American Marketing Association, AMA Dictionary.

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