Tag: marketing
MARKETING TERM of the WEEK: Modeling Edition
MARKETING TERM of the WEEK: Digital Marketing Edition
Definition of “Brand” Evolving in the Marketing Sphere
While it is arguably the most important term in marketing today, entering the word “brand”…
MARKETING TERM of the WEEK: Redefining Old Terms Edition
Name an intangible asset that is intended to create distinctive images and associations in the…
MARKETING TERM of the WEEK: Advertising Edition
What do you call a department, group or person that has responsibilities typically performed by an external…
MARKETING TERM of the WEEK: Will You Remember It Tomorrow?
Under which method of ad testing are audience members surveyed one day after their exposure…
MARKETING TERM of the WEEK: Modeling Edition
MARKETING TERM of the WEEK: Digital Marketing Edition
Definition of “Brand” Evolving in the Marketing Sphere
While it is arguably the most important term in marketing today, entering the word “brand”…
MARKETING TERM of the WEEK: Redefining Old Terms Edition
Name an intangible asset that is intended to create distinctive images and associations in the…
MARKETING TERM of the WEEK: Advertising Edition
What do you call a department, group or person that has responsibilities typically performed by an external…
MARKETING TERM of the WEEK: Will You Remember It Tomorrow?
Under which method of ad testing are audience members surveyed one day after their exposure…