Government Market


government market definition

A government market is one which includes purchases by governmental units—federal, state, and local—that procure or rent goods and services in carrying out the main functions of the government.

In the United States, the federal government accounts for almost 40 percent of the total spent by all levels of government, making it the nation’s largest customer.

Government agencies buy a wide range of goods and services, including bombers, sculpture, chalkboards, furniture, toiletries, clothing, fire engines, vehicles and fuel.


  1. American Marketing Association, AMA Dictionary.

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