Definition
The Herfindahl Index is a market concentration metric derived by adding the squares of the individual market shares of all the players in a market.
As a sum of squares, this index tends to rise in markets dominated by large players.[1]
References
- ^ Farris, Paul W.; Neil T. Bendle; Phillip E. Pfeifer; and David J. Reibstein (2010). Marketing Metrics: The Definitive Guide to Measuring Marketing Performance (Second Edition). Upper Saddle River, New Jersey: Pearson Education, Inc.