MARKETING TERM of the WEEK: Brand Value Edition

What measure of brand popularity is defined as the number of people who buy a specific brand at least once in a given period divided by the size of the relevant market population?

ANSWER

 

Please share this free educational resource!
Share on Facebook
Facebook
Pin on Pinterest
Pinterest
Tweet about this on Twitter
Twitter
Share on LinkedIn
Linkedin
Email this to someone
email

Comments are closed.