MTOW | Common Language Marketing Dictionary

Archive by category "MTOW"

MARKETING TERM of the WEEK: Lockdown Edition

March 31, 2020 March 31, 2020

The public’s limited access to many goods and services during the Covid-19 pandemic is creating…

March 24, 2020 March 31, 2020

The excessive acquisition and storing of bathroom tissue occurring during the 2020 Covid-19 pandemic is…

March 16, 2020 March 24, 2020

What is the term for free time or space provided to advertisers to make up…

March 9, 2020 March 16, 2020

What is the term for an adopter who is unenthusiastic about new products or services?…

March 4, 2020 March 9, 2020

How are the Epson FX-890 printer and Jello Instant Pudding ALIKE? ANSWER The Epson FX-890…

February 19, 2020 March 4, 2020

There are at least three classes of methodologies to measure brand preference. Which one can…

February 12, 2020 February 19, 2020

What are two names for the actual price paid for a product by customers after all discounts…

February 4, 2020 February 12, 2020

Which type of sample relies on the researcher’s ability to locate an initial set of respondents with…

January 28, 2020 February 4, 2020

Which digital advertising measure can never be higher than the other? REACH or IMPRESSIONS ANSWER…

January 21, 2020 January 28, 2020

Patent laws could be considered the opposite of WHICH TYPE of laws? ANSWER The law…