MARKETING TERM of the WEEK: Bullseye Edition

The amount of sales necessary to generate the profits specified in a company’s plans is known as WHAT?

ANSWER

Target volume is the volume of sales necessary to generate the profits specified in a company’s plans. READ MORE…

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Marketing Term of the Week ©2022 Common Language Marketing Dictionary ○ All Rights Reserved
○ a project of MASB, the Marketing Accountability Standards Board

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