marketing terms | Universal Marketing Dictionary

MARKETING TERM of the WEEK: Budget Crunch Edition

January 8, 2025 January 14, 2025

When consumers switch purchases to less-preferred branded products to save money, what are they doing?…

December 31, 2024 December 31, 2024

Top 10 marketing-related search terms in the Universal Marketing Dictionary for the year 2024 ranked by unique pageview:…

November 11, 2024 November 19, 2024

Divide the dollar value of annual product revenues by the average dollar value of your…

October 16, 2024 October 22, 2024

Diverging from past practices to solve a marketing problem is an example of what? …

September 25, 2024 October 2, 2024

What do you get when you combine what consumers believe and how strongly they feel…

September 4, 2024 September 4, 2024

Top 10 marketing-related search terms in the Universal Marketing Dictionary for August 2024 ranked by unique pageview: print media buy…

August 1, 2024 August 1, 2024

Top 10 marketing-related search terms in the Universal Marketing Dictionary for July 2024 ranked by unique pageview: marketing all…

June 3, 2024 June 3, 2024

Top 10 marketing-related search terms in the Universal Marketing Dictionary for May 2024 ranked by unique pageview: buying roles marketing…

May 28, 2024 June 11, 2024

The degree to which a comparatively small number of firms account for a large proportion…

May 22, 2024 May 28, 2024

A price reduction offered to a retailer for the functions performed in the movement of goods…