Welcome to the newly upgraded Common Language Marketing Dictionary! Originally launched in 2010, this website has been redesigned for ease of use and to expand the features of this free, educational resource.
The new blog will publish project news and Marketing Term of the Week, which are now easy to share on social media or via email.
CLMD now includes these special directories:
- Marketing Acronyms, Initials and Abbreviations
- Marketing Institutions and Organizations
- Marketing Acts, Regulations and Standards
What makes the CLMD special is an active project team of top marketing academics, researchers and practitioners who are continually watching for new terms arising out of today’s marketing research and activities. Proposed terms are thoroughly researched and vetted, with expert advice sought when necessary.