MARKETING TERM of the WEEK: Job Description Edition

What do you call someone whose primary job is to present products in a way that satisfies the intended customer and achieves the seller’s objectives?

ANSWER

Marketer refers to individuals whose primary job is to present products to the market in a way that satisfies the intended customer and achieves the seller’s objectives.  READ MORE…

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Marketing Term of the Week ©2021 Common Language Marketing Dictionary ○ All Rights Reserved
○ a project of MASB, the Marketing Accountability Standards Board

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