MARKETING TERM of the WEEK: Location Location Location Edition

The tendency for similar or complementary retail stores to be located in close proximity to one another is known as WHAT?

ANSWER

Location affinities refer to the tendency for similar or complementary retail stores to be located in close proximity to one another. READ MORE…

 

Marketing Term of the Week ©2021 Common Language Marketing Dictionary ○ All Rights Reserved
○ a project of MASB, the Marketing Accountability Standards Board

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