MARKETING TERM of the WEEK: North Pole Express Edition

Which system enables Santa and his elves (as well as retailers) to put gifts under every Christmas tree by reducing the lead time for receiving merchandise, thereby lowering inventory investment?

ANSWER

quick-response (QR) delivery system is a finished product inventory management system designed to reduce the lead time for receiving merchandise, thereby lowering inventory investment, improving customer service and reducing distribution expenses. READ MORE…

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