Top 10 Marketing Terms | September 2025

Top 10 marketing-related search terms in the Universal Marketing Dictionary for September 2025 ranked by organic clicks:

  1. print media
  2. buying roles
  3. industrial products
  4. television
  5. marketing mix
  6. return on ad spend
  7. advertising
  8. price premium
  9. attitudes
  10. rate card

The Universal Marketing Dictionary is the definitive source for marketing terms and definitions – with more than 1,800 terms defined and over 30,000 monthly users. A project of the Marketing Accountability Standards Board, this is the only marketing lexicon curated monthly by a team of authorities, and your input is welcome!

To comment on existing terms or propose new ones, email dictionary@themasb.org.

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