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Home Posts tagged "marketing education"

Tag: marketing education

MARKETING TERM of the WEEK: One and Only Edition

May 13, 2025 May 20, 2025
Marketing Term of the Week from the Universal Marketing Dictionary

Which metric is defined as the fraction of a brand‘s customers who use only that brand?…

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MARKETING TERM of the WEEK: No Brand Is an Island Edition

March 11, 2025 March 25, 2025
Marketing Term of the Week from the Universal Marketing Dictionary

Name a product design process in which input from customers plays a central role. ANSWER…

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MARKETING TERM of the WEEK: Sure Thing Edition

March 4, 2025 March 11, 2025
Marketing Term of the Week from the Universal Marketing Dictionary

Test-retest, inter-rater, and parallel are the three types of what? ANSWER A reliable metric is one that is…

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MARKETING TERM of the WEEK: Where the Piggy Went Edition

February 25, 2025 March 4, 2025
Marketing Term of the Week from the Universal Marketing Dictionary

A location where exchanges take place, the process of seller and buyer interaction, and the…

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MARKETING TERM of the WEEK: True Aim Edition

February 18, 2025 February 25, 2025
Marketing Term of the Week from the Universal Marketing Dictionary

Determining the adequacy with which a characteristic is captured by a marketing measure is called…

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MARKETING TERM of the WEEK: Real Deal Edition

February 3, 2025 February 11, 2025
Marketing Term of the Week from the Universal Marketing Dictionary

Brands that are considered to be genuine, original, unique, expert, visionary, passionate and honest are…

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MARKETING TERM of the WEEK: Birds of a Feather Edition

January 21, 2025 January 28, 2025
Marketing Term of the Week from the Universal Marketing Dictionary

A logical grouping of similar goods or services with common functions, features, or intended uses is called…

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MARKETING TERM of the WEEK: Assembly Required Edition

January 14, 2025 January 21, 2025
Marketing Term of the Week from the Universal Marketing Dictionary

An industry in which plant and equipment requirements are large relative to labor is referred…

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MARKETING TERM of the WEEK: Grand Total Edition

December 2, 2024 December 10, 2024
Marketing Term of the Week

A reduction in the price to be paid for purchases that exceed a given level…

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MARKETING TERM of the WEEK: Match Game Edition

November 19, 2024 December 2, 2024
Marketing Term of the Week

Promotional messages automatically placed on a webpage based on its content, keywords and phrases are…

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