Top 10 marketing-related search terms for October 2023 ranked by unique pageview:
- buying roles
- family life cycle
- gross rating point
- media channel
- marketing mix
- marketing return on investment
- all commodity volume
- category development index
The Universal Marketing Dictionary is the definitive source for marketing terms and definitions – with more than 18,000 terms defined and over 30,000 monthly users.
A project of the Marketing Accountability Standards Board, this is the only marketing lexicon curated monthly by a team of authorities, and your input is welcome!