Top 10 Marketing Terms – October 2023

Top 10 marketing-related search terms for October 2023 ranked by unique pageview:

  1. buying roles
  2. aggregation
  3. marketing
  4. family life cycle
  5. gross rating point
  6. media channel
  7. marketing mix 
  8. marketing return on investment
  9. all commodity volume
  10. category development index

The Universal Marketing Dictionary is the definitive source for marketing terms and definitions – with more than 18,000 terms defined and over 30,000 monthly users.

A project of the Marketing Accountability Standards Board, this is the only marketing lexicon curated monthly by a team of authorities, and your input is welcome!

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