MARKETING TERM of the WEEK: Where the Piggy Went Edition

A location where exchanges take place, the process of seller and buyer interaction, and the value or size of transactions within a category all define which term?

ANSWER

Market refers to all individuals and organizations who are actual or potential customers for a product. READ MORE…

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Marketing Term of the Week ©2025 Universal Marketing Dictionary – a project of the Marketing Accountability Standards Board.

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