Top 10 marketing-related search terms in the Universal Marketing Dictionary for June 2024 ranked by unique pageview:
- brand
- marketing
- buy one get one
- buying roles
- promotion
- marketing mix
- marketing return on investment
- marketing research
- all commodity volume
- purchase intention
The Universal Marketing Dictionary is the definitive source for marketing terms and definitions – with more than 1,800 terms defined and over 30,000 monthly users. A project of the Marketing Accountability Standards Board, this is the only marketing lexicon curated monthly by a team of authorities, and your input is welcome!
To comment on existing terms or propose new ones, email dictionary@themasb.org.