A retail store is a place of business (establishment)—open to and frequented by the general public—in which sales are made primarily to ultimate consumers, usually in small quantities, from merchandise inventories stored and displayed on the premises. [1]
Demand area or destination area refers to a department in a store in which demand for goods or services are created before customers get to their destination. [1]
A chain store system is a group of retail stores of essentially the same type, centrally owned and with some degree of centralized control of operation. Chain store refers to a single store as a unit of such a group. [1]
A department store is a retail establishment that carries several lines of merchandise, such as women’s ready-to-wear and accessories, men’s and boys’ clothing, piece goods, smallwares, and home furnishings, all of which are organized into separate departments for the purpose of promotion, service, accounting, and control. For Census purposes, it’s an establishment normally employing 25 or more people and engaged in selling some items in each of the following lines of merchandise: furniture, home furnishings, appliances, radio and TV sets, a general line of apparel for the family, household linens, and dry goods.
NOTE: An establishment with total sales of less than $10M in which sales of any one of these groupings is greater than 80 percent of total sales is not classified as a department store. [1]
Departmentalized specialty store is a term used to designate a retailer organized in the same way as a department store but handling a narrower range of merchandise. [1]
A factory outlet center is a shopping center that specializes in manufacturers’ outlets that dispose of excess merchandise or that may serve as an alternate distribution channel.
See Also
Brand activation
Retailing
Retail store layout
Share of shelf
Variety store
References
- American Marketing Association, AMA Dictionary.
- Farris, Paul W.; Neil T. Bendle; Phillip E. Pfeifer; and David J. Reibstein (2010). Marketing Metrics: The Definitive Guide to Measuring Marketing Performance (Second Edition). Upper Saddle River, New Jersey: Pearson Education, Inc.