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Home Archive by category "MTOW" (Page 4)

Category: MTOW

MARKETING TERM of the WEEK: Term of the Year Edition

December 15, 2021 December 28, 2021
Marketing Term of the Week

Which topical term refers to marketing strategies, tactics and technologies that have a goal to…

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MARKETING TERM of the WEEK: Location Location Location Edition

December 8, 2021 December 15, 2021
Marketing Term of the Week

The tendency for similar or complementary retail stores to be located in close proximity to…

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MARKETING TERM of the WEEK: Word Play Edition

December 1, 2021 December 8, 2021
Marketing Term of the Week

Which SEO tactic involves returning to the root of a word and building additional words…

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MARKETING TERM of the WEEK: Cold Turkey Edition

November 22, 2021 December 1, 2021
Marketing Term of the Week

Though not the original explanation for the name, many people think WHICH DAY represents the…

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MARKETING TERM of the WEEK: Winter is Coming Edition

November 18, 2021 November 22, 2021

What is the term for a hand-picked subset that relies on a marketing researcher’s ability…

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MARKETING TERM of the WEEK: Catch Phrase Edition

November 10, 2021 November 18, 2021

What’s wrong with the phrase “products and services”? ANSWER “Product” is a term that encompasses…

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MARKETING TERM of the WEEK: Out of Place Edition

November 3, 2021 November 10, 2021
Marketing Term of the Week

Distribution refers to the act of marketing and carrying products to consumers. It is also used to describe the extent of…

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MARKETING TERM of the WEEK: Special Blend Edition

October 27, 2021 November 3, 2021

The combination of controllable variables that a firm uses to pursue the desired level of…

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MARKETING TERM of the WEEK: Dangerous Curve Edition

October 21, 2021 October 27, 2021

A demand curve can be shifted outward by increasing WHAT? ANSWER A demand curve can…

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MARKETING TERM of the WEEK: The Shortest Distance Edition

October 12, 2021 October 21, 2021
Marketing Term of the Week

What occurs when each increment in price reduces the quantity consumers are willing to purchase…

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